Identity

The reason why

Over the past 5 years, the world of MICE events has evolved so profoundly that it had to change its status to “Live Communications”.
Nowadays, the success of an event is directly proportional to the effectiveness of its communication; and communication can be effective only when it manages to involve its audience.
Among all audiences, the sports one, formed by people who become fan driven by passion, is therefore the most receptive and sensitive to the messages that are disseminated during the event in which they are participating.
Following this evolution, and to capture every nuance of this new way of communicating, FIVE came to life.
From the partnership between Casta Diva Live, Casta Diva Events, G2 Eventi and Hy Sport&Event Consulting, FIVE brings together their experiences in the world of MICE events, integrated communication and major sports events worldwide.
Like any ambitious and competitive team, FIVE is proud to deploy today a lineup in which every role is covered by one of the most recognized and appreciated professionality both inside and outside the events market, on a national and international level.

Core values

FIVE is committed in maintaining a work culture of inclusiveness and respect. We firmly believe that inclusive and thorough Welfare policies, as well as a strong sustainable approach in all our projects, are essential for any healthy and successful work environment. Therefore we firmly commit to our core values: Accessibility, Adaptability, Sustainability, Respect and a strong Corporate Social Responsibility.

Accessibility

FIVE will always deliver barrier-free projects and a thorough formation of its Teams in regards to accessible services. Inclusion and accessible facilities will be part of all our legacy programmes.

Our projects will include specific trainings to our staff and volunteers to emphasize not only the importance of having dedicated and accessible services, but also how correct words and expressions can make a difference in terms of quality, professional and social image and ethics.

Inclusion and accessible facilities will always be part of our Legacy.

Adaptability

We are specialized in building simple and flexible tools to support complex organizations. By a pragmatic approach, achieved by working within the most prestigious Organizing Committees, FIVE streamlines operations, promoting and developing innovation and readiness exercises. Consistent in strengthen communication, coordination, control and integration (C3I), we are capable to enter a multicultural environment and grow a great winning team.

CSR (Corporate Social Responsibility) - Corporate Social Responsibility

FIVE pays attention to its territory and local communities, through a reduction of the environmental impact for energy expenditure and waste collection, together with growing consideration for employee engagement and support of corporate culture. We are willing to contribute to sustainable development, being responsible for future generations and improving relations with our local authorities. We aim at training our staff, being consistent, listening to our stakeholders, communicating and planning. In addition, through engagement, we are committing to lead our clients towards increasingly sustainable conduct, according to the United Nations Sustainable Development Goals.

Respect

FIVE is committed in maintaining a work culture of inclusiveness and respect.

We consider diversity as a fundamental strength in our Team and we firmly believe that inclusive and thorough Welfare policies are essential for any work environment.

Sports events, sport federations and all the most important and successful committees worldwide fight against discrimination based on gender identity, sex, age, sexual orientation, physic characteristic, religion, disability, ethnicity or country of origin.

So do we!

Sustainability

The implementation of a Sustainability Programme is one of our key elements. The IOC’s Agenda 2020 and the New International Norms have opened a path that FIVE wants to fully embrace. Sustainability is often seen as an abstract object, something that we must follow thanks to the common sense or our own rule. Are we sustainable? Are we capable to make the difference? Are we optimising resources to improve efficiency and reduce costs? Are we adapting and further strengthening the principles of good governance and ethics to changing demands? FIVE wants to change this way of approaching the subject, and for all our projects we will always design policies and procedures to ensure that all the national and international regulations have been implemented.

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